Beach Bum... by Art Rothafel

It's that time of year again.... daylight savings time, warmer weather and the thoughts of summer!  "AAAUUGGGGHHHH.... how will I look in my bathing suit???!!!"

It is so predictable.  Every year, it's the same thing.  The rush to lose weight... and lose it fast! 

Here's where it gets really tough for true fitness professionals to tell the truth.  Really tough to manage expectations.  Clients are in a panic.  They don't want to hear about weight-management being a process.  About a lifestyle.  About a mindset.

So, take heart ... and be tough my fellow truth warriors.  You can do it.  Tell them the truth.  Educate them. Motivate them. Manage their expectations. 

Even if you change just one life... that's 100% better than the protocol at Weight Watchers, Jenny Craig, Nutri-system and all other commercial weight-loss programs who mistakenly think it's all about losing pounds-on-the-scale.

To your continued Success!
Art Rothafel
art@privatelabelfitness.com
tollfree: 800-340-7011