Are
you programmed to fail?
Most of us are. Right from childhood. Almost immediately we're taught to conform. Eat 3 meals a day. Walk, don't run. Don't get too close the edge.
Before we're even a year old we learn that to ignore the word "NO" has some serious consequences. The public school system totally indoctrinates us to the world of conformity and playing it "safe."
It's a "herd mentality."
In Corporate America, this "behavioral programming" typically leads to a middle management position where some type of ass-kissing dictates a person's position in the company. It's all about CONFORMING and POLITICAL CORRECTNESS.
This brings me to Fitness Professionals. They are just different. Most are true entrepreneurs who, from day one, were somehow self-programmed to SUCCEED.
Perhaps I'm talking about you.
Yes, you learned to walk by falling down... alot! You burned your fingers on the stove despite Mom's warnings. Instead of ass-kissing... you probably got your ass kicked for being a smart ass! And, of course, Corporate America never appealed to you whatsoever. That's why you're a small business owner.
As a marketing consultant for more than 30 years, I've had the good fortune of
working with large corporate clients as well as entrepreneurial
start-ups.
In this economic downturn.... I'll bet the farm on the entrepreneurs!
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